Monthly Archives: July 2007

BlawgWorld 2007

I am honored to be one of the bloggers featured in BlawgWorld 2007, the one-of-a-kind e-book from my friends at Technolawyer that collects the best posts from the best writers in the legal blogosphere. If you’d like to download your own copy for free, you can do so here (pdf).  Enjoy!

Thoughtful Law Blog

David Bilinsky has a great new blog:  Thoughtful Legal Management.  Check it out!

Grow Your Practice by Asking Clients to Leave

Interesting post on the Church Marketing Sucks blog titled “Grow Your Church by Asking People to Leave.”  It is a point I’ve made before: your practice is often far healthier if you stop serving clients you don’t want to (and who are often unhappy with your service anyway).  From the post:

Craig gives an example where he preached on the church’s vision trying to get everybody on board. If people weren’t on board with the vision, he asked them to find another church. He even offered brochures from 10 other churches he knew and recommended. It was a serious challenge and 500 people ended up leaving. Most people would freak out at that thought. Not Craig:

The next week, we had about 500 new seats for people who could get excited about the vision. Within a short period of time, God filled those seats with passionate people. Many of those who left our church found great, biblical churches where they could worship and use their gifts.

Everybody won!

That’s why I sometimes say, “You can grow your church by asking people to leave.”

Craig focuses on making leaving a church a graceful option and a positive thing and not the bitter experience it often is.

I love it!

Portland and Seattle

I’m going to be in Portland on July 22nd and 23rd, and then up to Seattle on the 24th through 28th.  If you are around and would like to get together, drop me a line.

Idea Market is Tonight!

I’ve been so swamped with a couple of cool projects that I forgot to announce one of my favorites:  The Idea Market. Tonight’s takes place at XPLANE’s offices here in St. Louis.  I’d love to see you there.  RSVP Here.

Power “Marketing” Tip from Dale Carnegie

Bert Decker reminded me of this fantastic quote from the great Dale Carnegie that I had to share:

You will win more friends in the next two months developing a sincere interest in two people than you will ever win in the next two years trying to get two people interested in you.