Before you make a big decision that would impact your clients, try this simple client-relationship tip from Thrilling Your “Front-Row” Fans:
Pick up the phone and get their opinion on a decision that would impact them.
Simple, cheap and easy. Next time you’re thinking about making a change in your business, reach out to a handful of your best clients and see what they think about it. Explain the challenge you’re trying to solve and solicit any additional ideas they have.
By seeking their advice on major business decisions, you’ll show them how you value their insight and soften the blow of any changes that adversely affect them (like a fee increase). You might be surprised at how willing they are to help you make your business better.