Here are some of my favorite posts.  I hope you enjoy them.


What are your Relationship Rituals?

Keith Ferrazzi shares a few simple “Relationship Rituals” that should be on every professional’s weekly checklist:

1.    First thing every day after you turn on your computer, ping one friend and one acquaintance.

2.    Every weekend, invite someone else into an activity that you normally do alone (walks, gym sessions, gardening, shopping trips).

3.    Pick a day for a weekly check-in with a colleague/associate/friend, during which you share a success, a challenge, and make a commitment for the upcoming week.

4.    Every Friday, send a broadcast – status update, blog post, Tweet, etc.

5.    Host a monthly dinner or happy hour.

What are the things you do every week to maintain your client relationships?

 

The (Auto)Complete Lawyer

I ran across a funny list of Google Autocomplete “Fails” and thought I’d see how Google would autocomplete a few legal-related queries.

Sadly, the results aren’t very promising for lawyers.  Here are just a few of the results:

My lawyer is …

My lawyer is

 Lawyers are …

Lawyers are

 My Lawyer Won’t …

My Lawyer Won't

Perhaps none of this comes as a surprise to you, but it is important to recognize just how little our clients are prepared to think of us.  It isn’t good enough to do what your peers are doing, you must do more and be better.

And next time you are deciding whether to return that client call tonight or put it off until tomorrow morning, go ahead and read some of the 72,000,000 Google results for “My lawyer won’t return my calls.”  My guess is you’ll be picking up the phone before you head home for dinner.

Create a Menu for Your Practice

Do you know all the kinds of things your firm does?  Perhaps you should take a page (literally) from the restaurant industry and create a “menu” of your services.  Though you may not decide to use it with clients, merely deciding what goes on the menu — and what gets left off — makes you think a bit differently about your practice and the kinds of matters you regularly should say “yes” to.

And if you’re looking for some menu inspiration, I highly recommend the blog Art of the Menu.  It has dozens of creative menus from around the country, and is sure to give you some ideas if you decide to make your “menu” a regular part of your practice.

I just created a  Menu for LexThink (.pdf) that I’m going to print up on heavy card-stock like an actual restaurant menu .  It is still in early draft stage, so I’d love to know what you think.

The Haiku of What You Do

I’m a fan of Haiku, and have been doing an exercise based upon it for several years now at conferences and law firm retreats.  Instead of the 5-7-5 syllable format, I ask my audiences to answer three questions, using just five words for the first question, seven for the second and five again for the…

Resolve to Land a Big Fish

Almost every lawyer has a “big fish” they’d like to land. Whether that fish is an individual client, a corporation, an insurance company or even a great referral source, your big fish isn’t going to catch itself. And what better place to find advice on catching “big fish” than on a website called TakeMeFishing?  Some…

Ten Rules of Rainmaking

I often quibble with the term “rainmaker” because I think it too often describes lawyers more interested in getting new clients than in keeping current ones.  However, because “10 Rules for Business Development,” and “10 Rules for Keeping Clients So You Don’t Have to Replace Them” don’t have the same nice ring as “ 10…

Ten Rules of Legal Innovation

“Innovative Lawyer” shouldn’t be an oxymoron.  Lawyers — who are constantly applying their creative, problem-solving skills to help clients — too often turn their innovation engines off as soon as their “billable” work ends.  If you’re a lawyer, and willing to set aside some time to innovate, I am happy to help you.  Until then,…

Thank Your Clients This Year

You have just enough time to send out Thanksgiving cards to your clients this year.  Why Thanksgiving cards instead of other holiday cards?  Here are a few reasons from this 2008 post: Thanksgiving is a holiday about giving thanks.  Thanksgiving is the perfect opportunity to offer your clients a genuine “Thank you for being our…

Is your website for your clients or for your peers?

Inspired by this venn diagram found on Business Pundit,  I thought I’d do one for Law Firm Websites:

Give Clients More Certainty

Clients crave predictability.  They find comfort in knowing what to expect — especially in stressful situations like the ones you handle for them everyday. But how can you deliver more certainty to your clients?  After all, outcomes are impossible to predict and matters ebb and flow from beginning to end.  You keep your clients “in…

Rethinking Your Firm’s Bills

If your clients designed your bills, what would they look like?  Would they be easier to understand?  Contain useful case status information?  How about upcoming dates or milestones?  Would your bills include information about the people who worked on the case that month?  How about a report card seeking monthly feedback about how you’re serving…

Resolve to Apologize Better

Everyone makes mistakes.  Even lawyers.  That's why, in 2010, you should Resolve to Apologize Better.   Why apologize?  Apologies increase client loyalty and reduce malpractice exposure.  But how do you apologize better?  Practice!  Here's a great guide from Psychology Today (about apologizing to women) that sets out the six mandatory elements a good apology: 1. Acknowledge…

Best of NBH: Autopsy Your Dead Files

Remember the television show Quincy?  Jack Klugman played a Los Angeles medical examiner, and in every episode, his autopsy would reveal that the decedent (who’d seemingly died of “natural” causes) was a victim of foul play.  Using the clues he’d gained from his examinations, Quincy would convince the police a homicide had occurred, and then manage…

Resolve to Count Cards

As 2009 draws to a close, we all find ourselves with lots of stuff on our "to do" lists for the next year.  Whether your thinking about finding time to meet your deadlines, accomplish your goals or even follow your resolutions, there never seems to be enough time to do it all. As you begin…

Ten Rules of Client Service

Quick, name your favorite customer service class from law school.  Can’t do it?  I’m not surprised.  Most lawyers don’t learn much about client service in school, and the only class that touches upon service at all is Legal Ethics — which is kind of like teaching someone to ride a bike by showing them lots…

Resolve to Ask Current Clients More

If you’re a lawyer who only surveys your clients once the engagement’s over, you’re leaving a lot of information on the table — information that will not only help you serve future clients, but your current ones as well. That’s why, in 2010, you should Resolve To Ask Current Clients More.  Institute a regular, ongoing…

Ten New Rules of Legal Marketing

Legal Marketing has changed.  It used to be enough to keep an ad in the yellow pages and belong to the Rotary Club.  Not anymore.  Times are tough, so I present to you Ten “New” Rules of Legal Marketing.  Let me know what you think. 1.  “My lawyer can beat up your lawyer” isn’t a…

Ten Resolutions for the New Year

As 2008 draws to a close, it is natural to think about New Year’s resolutions.*  We think about our businesses, our clients and ourselves and resolve to do better next year.  If you’d like some help, or just some inspiration, here are Ten Resolutions for the New Year.  Enjoy: 1.  Resolve to be better to…

Resolve to Support the Causes Your Clients Do

If you’ve got a big client, odds are they’ve got a pet project.  Whether it is for a community organization, charity, civic group or volunteer event, supporting the causes your clients do can deepen your relationship with them while benefiting those in need. That’s why, in 2010 you need to Resolve to Take Care of…

Best of NBH: Quarantine Your Best Ideas

Do you have Shiny Shiny Syndrome?  I do.  Here’s a post from January 2012 about a technique I still use: Many of the attorneys I work with suffer from the same thing I do: Shiny Shiny Syndrome.  You suffer from S3 when you regularly give in to an overwhelming urge to start working on something new…